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Who is Videndum 


Videndum is a leading global provider of premium branded hardware products and software solutions to the growing content creation market.

Videndum’s customers include broadcasters; film studios; production and rental companies; photographers; independent content creators; vloggers; influencers; gamers; professional sound crews and enterprises. Our product portfolio includes camera supports; video transmission systems and monitors; live streaming solutions; smartphone accessories; robotic camera systems; prompters; LED lighting; mobile power; bags; backgrounds and motion control; audio capture and noise reduction equipment.

Videndum plc is organised in three Divisions:

Media Solutions Division

Videndum’s Media Solutions Division designs, manufactures and distributes premium branded photographic and video equipment such as tripods; bags; filters; backgrounds; motion control; lights and microphones for professional and hobbyist photographers and video-makers; and content creators. Positioning Videndum Media Solutions as the leading global provider of accessories within the fast-growing digital multi-media content market, the portfolio includes the following premium brands: Audix; Avenger; Colorama; Gitzo; JOBY; Lowepro; Manfrotto; Rycote; Savage and Syrp Lab. All products are distributed in 11 markets across the world through Videndum Media Distribution, as well as many other markets through a network of qualified retail partners.  

Production Solutions Division

Videndum’s Production Solutions Division designs, manufactures and distributes premium branded and technically advanced products and solutions for broadcasters, film and video production companies, ICCs and enterprises. Products include video heads, tripods, LED lighting, prompters, robotic camera systems and mobile power solutions. It also supplies premium services including equipment rental and technical solutions.

Creative Solutions Division

Videndum’s Creative Solutions Division develops, manufactures and distributes premium branded products and solutions for film and video production companies, ICCs, gamers, enterprises and broadcasters. Products include wireless video transmission and lens control systems, monitors, camera accessories, live streaming solutions and software applications.


Business Conduct

Code of Conduct

The Videndum Code of Conduct forms the backbone of our culture, and provides clear guidance to our employees on how they are expected to behave towards colleagues, suppliers, customers, shareholders and on our wider responsibility to the communities within which we operate.

Our Code, which is available on our website, sets out our approach to business  integrity including an express prohibition on bribery, kickbacks, and political donations, along with guidance on gifts and hospitality, conflicts of interest, books and records, competition, share dealing, respect for the UN Universal Declaration of Human Rights, compliance with anti-slavery legislation, respect for the individual and privacy, diversity, health and safety, environmental sustainability, business partners and charitable donations.

More information can be found at www.videndum.com